Yu Diao lifting: want to go long-term way, we must first break the self

　　The Inaugural Flintstones Award Ceremony was held in Beijing on November 3, while the "Wonderful Midfielder" was awarded the "White Lotus Award" (designed for annual plagiarism works). In fact, "plagiarism" phenomenon is uncommon in all walks of life, and in the lifting industry, the "homogenization" of the trend like a big net, will be lifting the pace of brand advancement imprisonment in place.

　　Lifting industry competition, enterprises of all sizes want to stand out, of which inevitably someone will take the innovation as a breakthrough. And when the innovative products into the market, less than two or three days, other "imitation models" have emerged. At this time business dumbfounded, ye these products with my home so high similarity. Before long, this new product is "bad street". To win the eye of consumers, and successfully allow consumers to buy the products to be inflated, it is estimated that now very few, what is the original, what is high imitation, consumers have been divided.

　　A lifting industry brand, in addition to a good pre-sale service and after-sales service, but also its own technological innovation. If you just blindly imitate others, but not their own original product, it can only keep in the back of others. The so-called step by step, when others by virtue of their excellent ability to stand at the peak of innovation, but you are still contemplating today copied which product. Innovation is the need for huge costs, and plagiarism, is to use the minimum cost in return for the business management point of view is indeed shrewd, but its own original ability to discard, it is a blessing or a curse?

　　If enterprises want long-term development, they must take the road of self-improvement and innovation. When others do not have what you already have, to seize the freshness of consumers, successful circle "fans", would not it be beautiful?